Unlock New Revenue Streams: ST Tech Consultancy launches to help Business Supplies resellers expand into AV & IT Technology
Are you a reseller cutting your sales cycle short? Looking for incremental revenue but unsure how to break into new categories? ST Tech Consultancy is here to help.
ST Tech Consultancy has officially launched to help Business Supplies resellers unlock high-growth opportunities through seamless integration of AV and IT solutions. Founded by seasoned industry expert Suzanne Tiernan, ST Tech empowers forward-thinking businesses to extend their offerings, boost margins and thrive in a rapidly evolving channel.
“There’s a clear growth opportunity here—and it’s ready to be captured,” says Suzanne. “I often hear, ‘We know we need to get into technology but we don’t know where to start.’ That is exactly where ST Tech comes in. This channel opens up a world of opportunities – from simple add on hardware sales to full installation and ongoing revenue streams with Managed Services. ST Tech can work with you for simple implementation, creating incremental and sustainable business growth”.
With 25+ years leading sales and category growth at Newell Rubbermaid, Durable, Neomounts and Avitor Distribution, Suzanne brings a unique dual-sector perspective—deeply understanding both the Office Products landscape and the high-growth potential of the AV/IT sector.
The Opportunity: Turn Technology into your next Profit Engine
Hybrid working, collaborative working and the demand for tech-enabled environments are reshaping the market. Yet many resellers are missing out—limited by legacy ranges and previous go-to-market strategies.
ST Tech Consultancy helps you break through that ceiling, offering a low-risk, high-reward pathway into technology sales, including:
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Business & Channel Health Checks – Pinpoint where growth is hiding
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New Category Development – AV/IT solutions tailored to your existing offering
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Go-to-Market Strategy – From positioning to execution
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Sales Team Training – Confidence and competence to sell technology
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Marketing Toolkits – Ready-to-use materials that drive demand
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Supplier Access & Onboarding – Leveraging trusted partners across the UK & Ireland
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Flexible Consultancy or Full Integration – Built around your needs
Whether you are:
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A furniture reseller ready to extend your sales cycle.
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An office products supplier chasing higher margin opportunities.
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A distributor looking to expand category depth.
ST Tech can deliver the plan, tools and hands-on support you need.
“This isn’t about replacing your core business—it’s about enhancing it,” adds Suzanne. “Technology is no longer a nice-to-have. It’s the next natural evolution of the channel.”
ST Tech offers a free initial consultation to explore how your business can adopt the Technology evolution to suit your team, clients and business goals for sustainable growth potential.
Contact
🌐 www.st-tech.co.uk
📞 07795 901123
✉️ suzanne.tiernan@st-tech.co.uk
ST Tech Consultancy
Powering Growth with Technology for the Business Supplies Channel – helping resellers evolve and drive sustainable growth.
