Leaders of the Future Conference - Strategy Unlocked: Think, Plan, Win
Keynote Speaker
James Peach
The multi-award-winning Global Marketing Leader behind brands like Uber, Vinted, and Innocent Drinks, Resilience & Performance Expert and Adventurer.
James has cycled 41,000 km around the world, hiked across Argentina and Norway, and completed the first triathlon of the entire UK, cycling the length, kayaking the width and climbing the height non-stop.
He has built some of the world’s most successful household brands in tech and consumer goods, leading award-winning marketing and creative teams across Europe and North America.
What to Expect: Strategy That Drives Real Impact
Strategy isn’t just a document - it’s the engine behind clarity, alignment, and growth.
In this energising and interactive session, delegates will explore how strategy works in practice - not just in the boardroom, but across every level of an organisation. Drawing on real-world examples from Innocent, Uber, and Vinted, plus personal lessons from cycling around the world, this talk brings strategy to life in a way that’s practical, relatable, and inspiring.
Key Themes Explored
When Strategy Goes Wrong
Real-world cautionary tales of confusion, decline, and reputational damage.
When Strategy Goes Right
How strategy creates clarity, alignment, and success across all levels of a business.
Strategy as Personal Empowerment
How strategic thinking can guide your own growth, resilience, and decision-making.
Owning your Strategy
Lessons from cycling around the world - the difference between drifting and living with purpose.
Top 5 Takeaways
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Understand why strategy matters - not as jargon, but as a practical tool for action.
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Feel empowered to shape and influence strategy, no matter your role.
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Learn to spot poor strategy before it causes damage.
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Connect strategy to your personal mission and growth.
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Leave with a commitment to live strategy, not just talk about it.