UK beauty and personal care retail spend reached around £13.2 billion in 2025.
Here you’ll find up‑to‑date statistics and insights shaping the wider industry landscape.
A snapshot of the UK beauty, wellbeing and personal care market in five powerful numbers.
UK beauty and personal care retail spend reached around £13.2 billion in 2025.
Despite a slight contraction, total category spend still grew by 6.6% in 2025.
The UK Beauty & Personal Care market is projected to reach approximately £14.2 billion in 2026.
Around 53.5% of category revenue will come from online sales by 2026.
61% of UK beauty consumers say experience matters more than price, boosting wellbeing‑focused services.
Other Industry Stats
Click each tab below to view a snapshot of each category’s latest trends and statistics.
All industry data was correct at the time of publication and is reviewed annually. Figures are based on publicly available reports from UK government bodies, industry associations and recognised market research organisations.
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