Rexel Auto Feed Micro Cut Shredders Winners of New Product of the Year at the BOSS Awards 2014
Rexel's range of Auto Feed Micro Cut shredders was named "New Product of the Year" at the BOSS Industry Awards 2014. The awards, held at the ICC in Birmingham on the 22nd October, recognise and reward those in the office supplies and services industry who can demonstrate real excellence, either as individuals or through the successful performance of their business. The "new product of the year" award recognises the innovation, design, uniqueness, profitability and quality credentials of a product.
Rexel Auto Feed Micro Cut shredders are the only full range of high security automatic shredders available on the market. Users simply load the paper into the shredder, close the lid and leave the machine to do the rest - that's it. This is the second award Rexel Auto Feed shredders have received, having won the "Technology Product of the Year" EOPA award at Paperworld in 2013. Rexel Auto Feed shredders offer cost savings of up to 65% or more vs. shredding services and 90% or more vs. Traditional manual feed shredders. Furthermore, independent tests have shown that users save up to a staggering 98% of time that is traditionally spent at the shredder*.
Following the success of the Auto Feed cross cut range, Rexel added these 4 high security micro cut models to the Auto Feed family. With high design quality, protected by several patents ,these machines are truly unique, and have revolutionised the document shredding market. By shredding A4 paper into over 2, 000 unreadable micro-cut confetti particles (sized 2 x 15 mm, security level P-5), they are ideal for use in banking, finance, healthcare, government and professional services. The range consists of 4 models, from personal to large office/departmental use.
It is more important than ever for organisations to protect themselves from fraud, as it is the fastest growing type of crime in Europe. The European Data Protection Directive requires that organisations dispose of sensitive information in a timely and secure manner. Fines of up to £500,000 (plus costs) can be issued to any organisations breaking this directive. Fraudscape also revealed that there is a trend for fraudsters to revert back towards "paper and pen" styles of fraud, as organisations have favoured putting a larger focus on to fighting more technological based types of fraud, leaving them vulnerable to attack.
"We are delighted to have won New Product of the Year 2014. This is yet another acknowledgement of Rexel living its brand values of driving productivity through innovation. This award underlines that Rexel is the world leader in Auto Feed shredder technology, driving category value and profitable sales growth for our partners in the Office Products Industry" commented Chris Gaskell, European Director of Channel and Brand Marketing.
Matt Evans, EMEA Product Manager - Shredding said: "This award is a prestigious honour, reinforcing our belief that Rexel's continued investment in the Auto-Feed product line, to better meet all consumer needs is the right path for the shredder category. The range started with the key consumer insight that shredding paper is a necessary, but time consuming process. The development of the Micro-Cut Auto-Feed variants recognised that meeting this need is as important in high security ,as well as standard security scenarios. As we continue to develop, and enhance the shredding category with Auto-Feed products , better meeting consumer needs to be more productive will be at the heart of this development process".