Don't miss out on the Visual Media Conference
The Visual Media Conference is a free one-day event, organised by our partner, the British Printing Industries Federation (BPIF). This conference will provide a vivid insight into marketing communications and will be returning to the Rose Bowl in Leeds on Tuesday 11 April 2017.
There is an excellent line up of speakers who will address the effectiveness of communication channels to a specified audience:
Jaguar Land Rover - British Legends
Neil provides an insight on two of the most iconic British brands, focusing on the past, present and future in innovation, design and marketing.
Neil Mayling - Fleet & Business National Sales Manager, Jaguar Land Rover UK www.jaguarlandrover.com
Innovation in Integrated Communications
Lyle and Andrew discuss how, if we want to be successful in a digital driven age, we need to think differently and communicate in a totally different way. Add value and give life to your digital content with print.
Lyle Rainey - Business Development Manager, HP www8.hp.com
Andrew Pike - UK&I Marketing Manager, HP www8.hp.com
Customer centric marketing through the ages
Rachel will discuss how data-driven marketing can inform print alongside all other marketing channels, but also how younger generations continue to engage with this ‘traditional' media too.
Rachel Aldighieri - Managing Director, DMA www.dma.org.uk
How brands can learn from - and benefit from - an ageing population
Guy shares insight and ideas for catering for a growing market who are much more than a demographic; focusing on inclusive design inspired by an ageing population but which makes life easier for everyone.
Guy Douglass - Strategy Director, Parker Williams - part of Sun Branding Solutions www.sunbrandingsolutions.com
Using the Global Data Observatory to harness the power of human cognitive analysis and unleash braver creative
Rob and David explore the question, what if you knew precisely how your intended audience would feel about your brand, marketing and advertising?
Rob Shaw - CEO, Jaywing www.jaywing.com
David Wood - Chief Creative Director, Jaywing www.jaywing.com
Print and the New Media Landscape
Jonathan will explore how to ensure Print maximises its share of marketing expenditure in the New Media Landscape.
Jonathan Tame - UK Country Manager, Print Power & Two Sides Campaigns www.printpower.eu
The Life Stages of Mail - From Fledglings through to Retirees
Louise will share hints and tips on how to stay relevant with Direct Mail when communicating across the Life Stages.
Louise Scanlan - Media Specialist, MarketReach www.royalmail.com/marketreach
The Reveal
Stefan, Vida and George summarise the topics of the day such as Augmented Reality, Artificial Intelligence and Consumer Behaviour. The effectiveness of these communication channels, how they work and what works best.
Stefan Casey - Innovation Lead, Nestlé Product Technology Centre www.nestle.com
Vida Barr-Jones - Managing Director, Focus7 www.focus7international.com
Dr George Lodorfos - Dean of School, Leeds Business School at Leeds Beckett University www.leedsbeckett.ac.uk/leeds-business-school
Visit www.visualmediaconference.com to book your place!