09 Apr 2024
by Helen Dunn

ASK The Office Celebrates 40th Anniversary with Brand Refresh

Office Friendly member celebrate a milestone event.

ASK The Business Supplies Specialists are proudly celebrating their 40th trading anniversary here in Bradford. The company was founded four decades ago in Shipley and then moved to its existing premises in 1987 in the centre of Bradford, off White Abbey Road. ASK has been a trusted provider of business and office supplies throughout Yorkshire since day one and have also operated nationally for many of their trading years.

To mark this significant milestone, ASK has embarked on celebrating this achievement with the first announcement culminating in the unveiling of a fresh and modernised brand identity. The business’ new branding reflects the changing trading conditions and trends over the 40 years and brings a more modern and refreshing logo driven from their innovation and growth in different product sectors and via acquisitions, and the updated branding signals a bold step forward for the company.

Managing Director of ASK, Greg Colehan, a proud Bradfordian, has steered the company’s growth over the last 16 years and is enthusiastic for the organisation’s continued evolution: "As someone born and bred in Bradford, this anniversary holds a special significance for me personally as I have worked at ASK for 37 of the 40 years trading.”

The refreshed branding embodies a modern aesthetic brand, symbolising ASK’s continued forward and innovative mindset. Colehan added, "We’re incredibly grateful for the support we've received over the past four decades from our loyal customers and suppliers, we extend our heartfelt gratitude for that support and a special mention to the dedication from the long serving team members of ASK who have contributed to the success over these many years. Here's to the next 40 years of growth, innovation and continued partnership!"

In celebration of the anniversary and brand refresh, ASK invites customers, suppliers and stakeholders to join them in celebrating this anniversary. With a renewed sense of purpose and its strapline of Advice, Service and Knowledge, ASK looks forward to serving the community for many more years to come.