21 Dec 2020

BOSS/GfK Panelmarket - Summary for November 2020

GfK track and audit 36 product categories in the Office & Stationery sector and produces time comparable data for Sales Value, Sales Units/Packs and Sales Pieces - as well as calculating an average pack price and sales price. Latest available data is up to (and including) November 2020.

GfK track and audit 36 product categories in the Office & Stationery sector and produces time comparable data for Sales Value, Sales Units/Packs and Sales Pieces - as well as calculating an average pack price and sales price.

Data is now split across two Retail channels and one B2B channel (Systemhouses) - these combine to provide the overall Panelmarket total, the Retail channels encompass around 90% of the Panelmarket total.  GfK estimate that the overall total for the 36 selected products, as reported in the Panelmarket, covers around 75% of the estimated UK market total for the 36 selected products.

Latest available data is up to (and including) November 2020.

Total Data (Panelmarket)

  • Sales in November 2020 were approx. £146 million - that's 9.1% down on November 2019. October was the closest the 2020 data had been to last year's equivalent since March, and the onset of the Covid-19 pandemic. Unfortunately the November data displays a further divergence.
  • Average piece price was £2.21 - 4.5% down on November 2019.
  • Sales in the 12 months ending November 2020 were just under £1.8 billion - 10.6% down on the 12 months to November 2019.
  • Average piece price was £2.09 - 0.8% down on the 12 months to November 2019.
  • Quarterly and year-to-date comparisons are also available.

Click here to download the full BOSS/GfK Panelmarket report or a new excel file depicting the latest sales charts for the consumer, retail and systemhouse channels.


Source: BOSS/GfK Panelmarket, www.bossfederation.com