Industry Standards
Best Practice Guide

For guidance on running competitions, free prize draws, sales promotions and pricing, the Institute of Promotional Marketing (IPM) have published the following documents:

The following best practice documents can be downloaded:

  • Competitions
  • Free Draws
  • Sales Promotions
  • Giving Information about Prices

For further advice and information, you can contact the IPM stating that you are a member of the BOSS Federation - or visit their website at

Competitions - Size: 167Kb Download
Free Draws - Size: 165Kb Download
Sales promotion - Size: 261Kb Download
Giving Information about Prices - Size: 151Kb Download
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